A new edge to Telecoms

A new edge to Telecoms

Hymax is proving itself time and time again that it is able to keep up with the latest telecommunication trends both globally and nationally.

Undergoing another transition to keep ahead in an industry that is growing exponentially, Hymax is bigger and bolder than ever with its Next Generation Network (NGN) and accompanying range of services.

Established in 1992 as a hardware business primarily providing PBX systems to the South African market. Hymax took advantage of the 2005 telecommunication deregulation and initiated the onset of VoIP LCR alternatives.

The next stage of Hymax’s evolution began in 2010.  “After the adoption of new technologies during the Soccer World Cup hosted in South Africa, we saw the opportunity to build our own ‘best of breed’ national network.” says Channel Executive, Philip Wessels. “The vision was to develop a modern carrier network designed specifically with convergence in mind and focusing on Triple Play services (Voice, Video and Data).”

The core business is primarily voice services, but now the company’s revolutionary network can provide and manage Voice, Data and numerous Valued Added Services.

“We have built our national network with carrier-class hardware and the regional Points of Presence (POPs) are located in stable and robust datacenters which guarantee uptime. In addition to that, we are building a Metro Ethernet network within each of the main urban centres.” Wessels explains. “Our architecture offers a fully redundant national core with dual Fibre rings on separate infrastructures. The Hymax core network has an MPLS overlay to allow for rapid convergence, and differentiated Class of Service (CoS).”

Hymax decided that with its bigger and bolder approach to the way it does business, it needed a complimentary look. The new curvier logo accompanied by a grey stripe that represents the reminiscence of a speech bubble shows that Hymax is dynamically modernising while maintaining connection to the brands past.

“Coupled with the go-live of our NGN we decided to rebrand Hymax to reflect all the changes that we had made.” says Wessels. “The new look and feel was designed to reflect the vibrant culture within Hymax. We also decided to create a super human character called Max who encompassed all the strengths of our business and staff.